September 20, 2022
Kenneth Martin joins us today to discuss a subject that is often treated as taboo by most shop owners and has the potential to literally take your business to the next level: metrics.
Ken is a Process Mastery Instructor, Consultant, and Analyst at the Automotive Training Institute. He has over 35 years of experience in the industry and has owned a collision repair center for 17 years. He is also an I-CAR state chairman for Arizona and an I-CAR National Advisory Council Member.
In this episode, Ken shares why most shop owners should share their metrics with their internal customers and the multiple benefits of doing it. We learn why metrics are vital for businesses and why almost anyone is talking about them. Ken explains that by sharing our metrics with internal customers, we create a transparent and trustworthy environment and simultaneously increase their loyalty and productivity.
Ken also explains how sharing metrics brings teams together as a whole, makes reaching goals and objectives easier, and avoids the proliferation of damaging assumptions about how businesses profit and margins.