A Peep Into The Self-Driving Automotive Industry with Chris Chesney
April 25, 2023
Less than 4% of the car park in America is electrified, yet if specialists’ projections are accurate, by 2030, over 8% of the cars rolling on American soil will be electric cars. Should the average auto repair shop be worried? Our guest, Chris Chesney thinks they shouldn’t be worried; they should be prepared.
In this episode, I’m joined by Chris Chesney, Vice President of Training & Organizational Development for Repairify. In his over 50 years of experience in the automotive industry, Chris served as a master technician, service advisor, technical and management educator, and even ran his own shop. Today, a speaker, influencer, and reference in the industry, he focuses on serving the automotive industry by doing what he does best: making communication simple and knowledge accessible.
Throughout this episode, Chris talks about his passion for creating new communication methods and how “dumbing things down” in school to understand them helped him develop teaching techniques. He also spoke about the excess of unconscious incompetence in the industry and the need to incite more conscious incompetence: the awareness that we don’t know what we don’t know.
We also peep at the future of the automotive industry, how the increase of Tesla and Voltz cars in the American car park will modify the industry, how to be prepared for it, and much more.
In this episode, you will learn:
- How “dumbing things down” helped Chris develop his teaching skills (4:08)
- Turning unconscious into conscious incompetence (9:26)
- The need for stimulating apprentice programs for technicians in the industry (11:53)
- The automotive industry needs to be prepared for technology, not be afraid of it (19:02)
- Auto repair shops are more about serving and understanding the person than about fixing the machine (25:13)
